Too much of the time people involved in the world of search talk about keyWORDS when what they...
SEO – why keyPHRASES are more important than keyWORDS
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Blog Category:
SEO
Let’s talk about SEO and Keyword Search Intent
What do we mean by Search Intent? Not every website visitor is a buyer, and that's ok. Sometimes...
What is Microsoft Clarity and how can it help your website?
What is Microsoft Clarity? Microsoft Clarity is a tool that helps you see how people use your...
“Nikki has fast become one of my favourite people!”
Jo Martin, (better know as The Grammar Mamma) and I spent a lovely SEO for Copywriters As It Is...
What can a Google Search Console account do for your website?
In an ideal world, every page of every website would be listed on Google, and every page of every...
Semantic Keywords for copywriters and their clients
Copywriters - when it comes to SEO keywords & phrases, do your clients know just enough to be...
Google first page guaranteed – when is a guarantee not a guarantee?
GUARANTEE is one of the most powerful words used in marketing and sales. The idea generated by the...
Google E-E-A-T — what on earth is Double EAT content?
I'll have another 'E' please, Bob... If you're a content creator (whether a business owner who...
Google SEO – do you need to E-A-T more?
If, like me, you love your food, then EAT is more likely to mean something other than SEO. But for...
Yoast WordPress plugin isn’t SEO and other SEO myths
❗ Yoast WordPress plugin isn't SEO. ❗ Why have you made the first paragraph a H2 header? That's...
Save money on copywriting — 5 things I do to help
Even when you have a budget to bring on board a freelance copywriter, as a company owner or a...
Why you should have 2 blog titles for most blogs you write
In the past few weeks, more and more of my mentoring clients want to talk about blogging, and in...
Research Keyphrases for Better Business Blogging
If your blog is a business blog then the chances are you’re hoping to promote your products or...
“Google no longer uses title tags” and other blatant untruths…
I like to think I’m a fair person. I don’t believe in slagging off my competition, and always try...
SEO Blogging and Ghostblogging – September 2012 vs September 2022
How is it September already? This month in September 2012, according to my Twitter, I was writing...
Do I need a keyword rich domain to do well in Google?
I get asked this question a lot. “If I want to be on the front page of Google for ‘widgets in...
[Client Update] Google Indexing Issues 15/07/2022
Google has confirmed today that there's an issue with its search index impacting a large number of...
Top 7 Ways to Title Your Blogs for Clicks and SEO
One of the most important parts of a blog post, if you’re trying to attract clicks and search...
SEO – they know your name – so what?
Every time I go to a networking event (and I go to a lot!), I obviously spend some time telling...
[Client Update] Google Core Update May/June 2022
Client update June 7th 2022: You may have heard that there's been a Google Core Update over the...
SEO, Website Copywriting and Blogging – June 2012 vs June 2022
How did it get to be June so quickly? - This week in June 2012, according to my Twitter, I was...
Blogging and Ghostblogging – May 2012 vs May 2022
Welcome to May - This week in May 2012, according to my Twitter, I was writing client blog posts...
How client reviews can help your SEO
Long gone are the days when you could pop a few keywords into your website META tags and copy, nip...
Promoting Your Website – Don’t Throw the Baby out with the Bathwater!
I’m not a very subtle person. I’m also one of the most impatient people I know. So I know how...
What You Didn’t Do Yesterday Online That Lowered Your Rank [infographic]
A guest post by Tasty Placement When I first started writing online, I really only thought...
The Five Biggest Techniques for Local SEO
A guest post from Stuart McHenry For those that do not have experience in local SEO, it can be a...
