π€ It was one podcast, 59 minutes long.
π³ Hidden away in the depths of a website.
π Promoted a couple of times with a link on social media.
π§ Listened to by just a handful of people.
π€ One podcast.
π« There were 2 people speaking.
π¨ One to ask the questions.
π© Another to answer them.
β² 59 minutes of recording time and who knows how much prep?
π€ One podcast.
β¨ An expert put it together over a few hours.
π A couple of hours to edit it.
π£Time for clipping and tightening up the sound.
π΅ More work to add music and create a couple of graphics.
π€ One podcast.
π I listened to it.
𧨠Pulled it apart.
β Wrote notes
π€ One podcast became:
– 15 short audio clips
– 13 SEO friendly blog posts
– 24 social media quotes
– 7 testimonial quotes
– 35 Tweets
– 12 LinkedIn posts
– 6 email newsletters
π€ From one podcast.
That, my friends, is RePurposing. 112 pieces of promotional copy from one single podcast.Contact me if you want to know how I can help you you RePurpose your content, always with one eye on SEO