This was originally a tip in my (no longer available) Content Engine membership group.
A really easy blog post or social media post is a list. Sometimes called Listicles, they’re great for SEO, quick to write, and simple to read.
What Sort Of List?
It could be anything:
Practical Evergreen Lists
- 7 Signs Your Business Processes Need Updating
- 5 Questions Every Business Should Ask Before Choosing New Software
- 8 Meeting Habits Successful Companies Have Ditched in 2025
- 6 Client Onboarding Mistakes That Make You Look Amateur
- 10 Documents Your Business Should Have But Probably Doesn’t
Business Issue Lists
- 5 Ways AI is Actually Helping Small B2B Companies
- 7 Data Privacy Myths That Could Land Your Business in Hot Water
- 6 Business Automation Tasks That Actually Save Money
- 8 Signs Your Company’s Tech Stack Needs a Clean-up
- 5 Remote Work Policies That Don’t Treat Your Staff Like Children
Lists With Humour
- 7 Terrible Business Buzzwords We Need to Kill in 2025
- 6 Client Email Responses That Actually Mean ‘No’
- 8 Things Every Business Owner Wishes They Could Tell Difficult Clients
- 5 Meeting Types That Should Have Been An Email
- 7 Business Reports Nobody Actually Reads
Growth-Focused Lists
- 6 Signs It’s Time to Fire a Client – How to Do It Professionally
- 8 Ways to Reduce Client Churn
- 5 Business Metrics You’re Probably Not Tracking
- 7 Client Feedback Questions That Get Actual Useful Answers
- 6 Ways to Make Your Proposals Stand Out Without Dropping Your Prices
Personal Branding Lists
- 5 Reasons To Work With Me
- 6 Reasons NOT to Work With Me
- 10 Reasons You Need a Copywriter/Coach/Web Developer
- 6 Ways I Can Help Your XXXX Business
- 3 Successes I’ve Had This Week
- An A-Z of (your business)
- 5 Pages You Absolutely Must Have on Your Website
- 7 Reasons You Should Sign Up to My Newsletter/Course/Webinar
The lists you can write are endless.
Why Write A List As A Blog Post?
Google loves a list, and so do readers. They’re quick to skim read, great for getting keywords in, and (most of all), they don’t take long to write.
Don’t forget your call to action at the end!
For more quick and easy to action tips, check out my other Content Advice blogs.
