These are the random thoughts on SEO, Content, and LinkedIn that actually made it into blog posts - there are a whole load more still in my head or over on LinkedIn
How To Add A User To Your Google Search Console
If you’re an SEO training client of mine, one of the first things I ask you to do before we have our 1:1 session is to add me to your Google Search Console account, Here’s a quick and dirty blog post to tell you how to do it. Adding A… Read More
Keep A LinkedIn ‘Swipe File’ To Make Posting Easier
Following on from my last LinkedIn tip, this is something I do a lot, and never really thought to tell people about until I had a conversation with a Content Engine member over Whatsapp recently. A Swipe File Is Your Friend For those times when you don’t have the time or… Read More
LinkedIn Posts Don’t Have To Be Long Form
I saw a post on Twitter recently where the original author said that she thought people saying they could write 12 LinkedIn posts in 2 hours wasn’t possible. This was the exchange (the original post wasn’t aimed at me BTW, it was just a random tweet). I very rarely take… Read More
Do Sales Posts Work On LinkedIn? Yes!
I know, it gives some of you the ‘ick’ – being sales-y in LinkedIn and blog posts can seem a bit scary, and I get that. But do you know who doesn’t find it scary? Pretty much any B2C company you’ve ever subscribed to an email from. I had a… Read More
SEO For Podiatrists? Rachel Bray Knows Her Stuff!
I love it when I see one of my SEO 1:1 clients out in the wild, and I love it even more when they’re talking such sense! SEO copywriter Rachel Bray has been a client, and a friend, for quite a while now – coming on board back when I… Read More
Social Media Or Blog Post Ideas – Spring Edition
Spring is in the air, and thoughts are turning to upcoming days of better weather, a new business quarter, and what the hell can we post on LinkedIn to make us stand out a bit? The obvious ones for March are International Women’s Day and Mothers’ Day, St. David’s Day,… Read More
Blog Post Ideas – Use Quora To Find Things To Write About
When you’re struggling for blog and social media content ideas, and you’ve done the usual tricks of: it’s time to try something new – so I bring you… Quora. What Is Quora? Quora is a website set up so that people can ask questions and hopefully get answers to them… Read More
Valentine’s Day Blog Post Ideas With A Difference
We all know Valentine’s Day is a made up holiday, and if you didn’t know that, you’re going to see a LOT of posts on LinkedIn telling you about it over the next week or so. Don’t be the author of one of those ‘V-Day isn’t real’ posts – they’re… Read More
Thank you Nikki!
“I met with Nikki to get some feedback on my LinkedIn posting, and some tips on how to make the writing and posting process a bit easier. Nikki’s style is practical, down to earth, and her tips were brilliant. It was the most inspirational 20 minutes I’ve had about LinkedIn!… Read More
I came away with actionable takeaways that will help me optimise the copy I’m creating for my client.
“I had a 1:1 session with Nikki to cover some fundamental, and more complex, SEO issues on a client’s website. Nikki’s advice and insight is golden. I came away with actionable takeaways that will help me optimise the copy I’m creating for my client. And I’ve added to my SEO… Read More
Testimonial for Nikki Pilkington from Sue Moore
Client: Virtual Gold Dust What I did: Sue was writing new copy for a client’s website and wanted to make sure she was covering all the SEO bases – both the fundamentals and some of the trickier stuff. We spent an hour together going through her client’s site, looking at… Read More
Why Are My Pages Not Indexed On Google? – Pages With Redirect
The next reason we’ll look at for pages not being indexed on Google is that Google has noticed that some of the URLs on your website point to other pages. As this would cause a duplicate content error, Google won’t index both pages, they index the one that is the… Read More