These are the random thoughts on SEO, Content, and LinkedIn that actually made it into blog posts - there are a whole load more still in my head or over on LinkedIn
Should I Post On LinkedIn At The Weekend?
Not enough people post on LinkedIn over the weekend. Maybe I should rephrase that – not enough people on LinkedIn know why posting at the weekend can help them the rest of the week. See, a lot of businesses will post Monday to Friday religiously, whether it’s once a week,… Read More
Cosy Winter Content Ideas For LinkedIn And Your Blog
(I was going to go for a Winter of (Dis)Content headline, but then I had a word with myself.) Don’t Jump On The Winter Content Bandwagon November and December always make me think of cosy log fires, mugs of hot chocolate with marshmallows, and of course, the inevitable onslaught of Christmas content…. Read More
“Nikki has done an amazing job looking after our SEO”
“Nikki has done an amazing job looking after our SEO. From unpicking why we weren’t even visible on search through to content ideas and optimising our website. Truly grateful for Nikki’s guidance and expertise, would 100% recommend to anyone looking for end to end SEO support. Thank you Nikki!” Hannah… Read More
LinkedIn Reach Problems? And A Quick Tip
LinkedIn Reach A little birdie tells me that LinkedIn is migrating the site over to a new hosting platform, which is creating no end of problems, and could well be the reason that reach and interaction on posts is low at the moment. It’s a reliable birdie, so could be… Read More
A coffee-fuelled, straight-talking, super-helpful legend.
“When I think of people going above and beyond, I think of Nikki. I’m part of Nikki’s Content Engine membership, and when I say it’s bloody good value, I’m not doing it justice. I knew Nikki was great and knew her stuff before I joined Content Engine, as I had… Read More
Need LinkedIn Content Ideas? Try These.
The usual advice when you’re posting on social media such as LinkedIn, or your blog is that only 1 in 4 or 5 posts should be promotional – the others should be helpful/educational/advisory. So it’s easy to get disheartened when posting on places like LinkedIn – why should you spend… Read More
LinkedIn Content Post Idea – #WeeklyWins
Looking for a quick and easy social media post content idea? It doesn’t get much easier than this. It’s Friday tomorrow, and that means that over on LinkedIn I occasionally ask freelancers to post their #WeeklyWins. There are a few reasons that I do this: Not everyone gets the last… Read More
Why Being Specific Is The Best Way To Win Clients From LinkedIn
If you’ve had a phone call with me, or seen some of my posts on social media, you’ll know that one of the things I bang on about all the time is BEING SPECIFIC. And the reason I bang on about it all the time is that it works. It’s… Read More
LinkedIn Advice – A Schedule Is Your Friend
This was originally a post in my Content Engine membership group, where I post about content ideas for your blogs and social media channels, as well as share easily actionable SEO tips and advice. Lots of you are here to up your LinkedIn game, as well as your blogs, and… Read More
Thinking Differently About Content Ideas – National Days Of
Let’s talk about content. And more importantly, about thinking about content differently. Because when you think about it in a different way, you do things differently. Differently to your peers, differently to your competitors, and differently in the eyes of your clients Which means you stand out from the crowd… Read More
Social Media Or Blog Post Idea – Don’t Work With Me!
In this post before I went on holiday, I gave you a whole host of quick social media and blog post ideas, but I want to go into some of them in more detail. Today let’s talk about turning people off from working with you. Don’t Work With Me – What?… Read More
Social Media Or Blog Post Idea – Your Dream Client
Today let’s talk about your dream client. Dream Client Posts – What Are They? It sounds easy, right? Just pop up a post on social media or your blog saying your ideal client is ‘the manager of a HR team’, or ‘someone who needs blog posts writing’. And you can… Read More