Category: SEO Advice
There’s Nothing Wrong With Working In McDonald’s
I hear it all the time: đ âHeâll end up working in McDonaldâsâđ âThe only thing sheâs good for is flipping burgersâđ âMcDonaldâs is too good for themâ But why? What is it about McDonaldâs that makes it such an insult? See, one of my first ever proper jobs was… Read More
You Shouldn’t Swear On Social Media?
?”Don’t have colourful hair” ?”Don’t have tattoos and piercings” ?”Don’t swear on Social Media” I’ve been doing what I do for 30 years, and in that time I’ve had and done all of the above. â Have I lost gigs because of it? Probably. â Have I gained clients ‘despite’… Read More
“Google No Longer Uses Title Tags” And Other Blatant UntruthsâŠ
I like to think Iâm a fair person. I donât believe in slagging off my competition, and always try to be even handed if someone asks for my advice on work done by someone else. But every so often someone sends me something that makes my blood boil. Well yesterday… Read More
Do I Need A Keyword Rich Domain To Do Well In Google?
I get asked this question a lot. âIf I want to be on the front page of Google for âwidgets in Barnetâ then I need to buy www.widgetsinbarnet.com , donât I?â Now, thereâs a lot of disagreement on the truths and lies about domain weighting â does Google give a higher position to someone… Read More
![[client update] google indexing issues 15/07/2022](https://nikki-pilkington.com/wp-content/uploads/2022/07/Client-Update-Google-Indexing-Issues-15072022-300x300.png "[client update] google indexing issues 15/07/2022")
[Client Update] Google Indexing Issues 15/07/2022
Google has confirmed today that there’s an issue with its search index impacting a large number of sites. The root cause is unknown. Today, at 10:50 a.m Eastern time (3.50pm UK time), Google confirms thereâs an ongoing indexing issue affecting a large number of sites. The cause of the issue… Read More
Is Your Blog As Flat As A Pancake? You Need A Call To Action!
I have around 5 mentoring calls a week with people looking to get more business from their Social Media Marketing and Blogging efforts (you can book your free initial call here!) and time and time again I get the same comments: No-one visits my blog People read but donât comment No-one signs up for… Read More
Top 7 Ways To Title Your Blogs For Clicks And SEO
One of the most important parts of a blog post, if youâre trying to attract clicks and search engines, is the title. So think well when crafting your title, because youâre trying to make it: Same phrase, different titles If we know what people are searching for then we know… Read More
SEO – They Know Your Name – So What?
Every time I go to a networking event (and I go to a lot!), I obviously spend some time telling people there what it is that I do. And invariably, someone will sit there listening, then a smug smile will start to spread across their face. They wait until I… Read More
Online Reputation Management: What To Do If Your Reputation Takes A Beating Online
This piece was originally published in 2015. Itâs every businessâs worst internet nightmare: you head over to Google, tap in your company name to see how your web presence is coming along, and there in prominent position is something far from positive about your brand. Deserved or not, this entry… Read More
How Client Reviews Can Help Your SEO
Long gone are the days when you could pop a few keywords into your website META tags and copy, nip to the kitchen and make a coffee, then come back just in time to see your website on the front page of Infoseek, Alta Vista and Yahoo. These days Google… Read More
Working With Nikki Pilkington For SEO – What Do I Need From You?
Congratulations on making an awesome choice to work with me on your SEO. Now let’s get the boring-but-essential bit out of the way. Before I can start, I need access to a few things. The sooner you can get these sorted, the sooner we can get going – delays getting… Read More
Joshua Bonehill and Nikki Pilkington â the AftermathâŠ
Well, itâs certainly been an interesting week đ After being accused of stealing a teddy bear and some flowers from the grave of murdered soldier Lee Rigby, and fighting back in the only way I could, hereâs what has and hasnât happened: My Blog I originally posted the blog linked to… Read More